Tue 18 Aug 2009
Direct mail is a crucial element of healthcare communication, but professionals now know that [...] Meanwhile, a recent informal study by the Printing Industries of America (PIA) found that 75 percent of printers have felt a “moderate” or “severe” impact on their operations in the wake of the events of September 11 and anthrax-tainted mailings, resulting in $6 billion in lost sales and $1.5 billion in lost profits. Few other marketing tools can deliver your message with exact precision at such a low cost. Direct mail is measurable, testable and scalable.
Boston real estate
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